Questions

Q:

What are the various ways to measure the effectiveness of an advertising campaign?

Answer

The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor. The mathematical equation for measuring the effectiveness of an advertising campaign is:


Advertising campaign effectiveness = Revenue + Return on investment (ROI)


There are various ways to measure the effectiveness of advertising campaigns:


         - Conducting a survey after the campaign ends


         - Proportionate increase in the sales of that particular product/service


         - More customers calling to a toll-free and prescribed lines


         - Redemption of coupons and vouchers


         - Increased footfalls in the store to purchase product/service


         - Increased click on the company’s website  

Report Error

View answer Workspace Report Error Discuss

1 2599
Q:

STUFF and REPLACE are used to replace characters in a string

A) TRUE B) FALSE
Answer & Explanation Answer: A) TRUE

Explanation:

They both are used to replace characters in a string

Report Error

View Answer Workspace Report Error Discuss

0 2599
Q:

What is common between Aerobic and Anaerobic Respiration?

A) Krebs cycle B) Glycolysis
C) Electron transport chain D) All the above
 
Answer & Explanation Answer: B) Glycolysis

Explanation:

Glycolysis is common between Aerobic and Anaerobic Respiration.

 

Cellular respiration is the process by which glucose is broken down to form ATP molecules, which act as carriers of cellular energy. The first phase is called glycolysis and is common to both aerobic (respiration in the presence of oxygen) and anaerobic (respiration in the absence of oxygen) respiration.

 

During glycolysis, glucose is split to forms two pyruvate molecules and 2 molecules of ATP. This occurs in the cytoplasm of the cell.

 

If oxygen in present, the pyruvate molecules will be used in the Krebs cycle, to yield more ATP molecules. If oxygen is absent, the pyruvate is converted into lactic acid, or ethanol and carbon dioxide, in animals or plants, respectively. 

Report Error

View Answer Report Error Discuss

Filed Under: General Science
Exam Prep: Bank Exams , AIEEE
Job Role: Bank Clerk , Analyst

6 2599
Q:

The force that keeps a body in a circular motion called 

A) the centripetal force B) the centrifugual force
C) the frictional force D) all the above
 
Answer & Explanation Answer: A) the centripetal force

Explanation:

without this centripetal force, circular motion is not possible. It acts radially towards the centre and if this force is removed there will be no circular motion but the revolving body will fly off at a tangent.

Report Error

View Answer Report Error Discuss

Filed Under: Physics

4 2598
Q:

The soaps used in shaving cream are 

A) Calcium soaps B) lead soaps
C) soft soaps D) hard soaps
 
Answer & Explanation Answer: C) soft soaps

Explanation:
Report Error

View Answer Report Error Discuss

Filed Under: Chemistry

2 2598
Q:

Which interrupts has the highest priority?

Answer

TRAP has the highest priority


there are 2 types of interrupts external and internal. NMI has highest priority among all external interrupts, TRAP has highest priority among all internal interrupts. 

Report Error

View answer Workspace Report Error Discuss

Subject: Hardware

0 2598
Q:

_______ is the largest city in South Africa and very famous for goldmines.

A) Cape Town B) Johannesburg
C) Kimberley D) Durban
 
Answer & Explanation Answer: B) Johannesburg

Explanation:
Report Error

View Answer Report Error Discuss

Filed Under: Famous Places

4 2598
Q:

How many Indian sites have been mentioned in the report ‘Not For Sale’ by the World Wide Fund for Nature ?

A) 5 B) 7
C) 6 D) 8
 
Answer & Explanation Answer: B) 7

Explanation:

The sites in India named include Nanda Devi and Valley of Flowers National Park, Kaziranga National Park, Manas Wildlife Sanctuary, Keoladeo National Park, Western Ghats, Great Himalayan National Park Conservation Area and Khangchendzonga National Park.

Report Error

View Answer Report Error Discuss

Filed Under: Famous Places
Exam Prep: Bank Exams , CAT
Job Role: Bank Clerk , Bank PO

4 2598