Questions

Q:

What are the various ways to measure the effectiveness of an advertising campaign?

Answer

The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor. The mathematical equation for measuring the effectiveness of an advertising campaign is:


Advertising campaign effectiveness = Revenue + Return on investment (ROI)


There are various ways to measure the effectiveness of advertising campaigns:


         - Conducting a survey after the campaign ends


         - Proportionate increase in the sales of that particular product/service


         - More customers calling to a toll-free and prescribed lines


         - Redemption of coupons and vouchers


         - Increased footfalls in the store to purchase product/service


         - Increased click on the company’s website  

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Q:

Monitoring and Controlling Process Group

What are the Project Management Processes included in Monitoring and Controlling Process Group?

Answer


    • Monitor and Control Project Work

    • Integrated Change Control

    • Scope Verification

    • Scope Control

    • Schedule Control

    • Cost Control

    • Perform Quality Control

    • Manage Project Team

    • Performance Reporting

    • Manage Stakeholders

    • Risk Monitoring and Control

    • Contract Administration


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Q:

STUFF and REPLACE are used to replace characters in a string

A) TRUE B) FALSE
Answer & Explanation Answer: A) TRUE

Explanation:

They both are used to replace characters in a string

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Q:

Basophils increase in number when parasitic invasion occurs.

A) TRUE B) FALSE
Answer & Explanation Answer: B) FALSE

Explanation:

FALSE. Basophils number will not be increased when parasitic invasion occurs.


 


Basophils are a type of white blood cell. Although they're produced in the bone marrow, they're found in many tissues throughout your body. They're part of your immune system and play a role in its proper function.


 


Basophils appear in many specific kinds of inflammatory reactions, particularly those that cause allergic symptoms. If your basophil level is low, it may be due to a severe allergic reaction.


 


Basophils contain anticoagulant heparin, which prevents blood from clotting too quickly. They also contain the vasodilator histamine, which promotes blood flow to tissues.


 

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Subject: Biology
Exam Prep: AIEEE , Bank Exams
Job Role: Analyst , Bank PO

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Q:

The soaps used in shaving cream are 

A) Calcium soaps B) lead soaps
C) soft soaps D) hard soaps
 
Answer & Explanation Answer: C) soft soaps

Explanation:
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Filed Under: Chemistry

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Q:

_______ is the largest city in South Africa and very famous for goldmines.

A) Cape Town B) Johannesburg
C) Kimberley D) Durban
 
Answer & Explanation Answer: B) Johannesburg

Explanation:
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Filed Under: Famous Places

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Q:

How many Indian sites have been mentioned in the report ‘Not For Sale’ by the World Wide Fund for Nature ?

A) 5 B) 7
C) 6 D) 8
 
Answer & Explanation Answer: B) 7

Explanation:

The sites in India named include Nanda Devi and Valley of Flowers National Park, Kaziranga National Park, Manas Wildlife Sanctuary, Keoladeo National Park, Western Ghats, Great Himalayan National Park Conservation Area and Khangchendzonga National Park.

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Filed Under: Famous Places
Exam Prep: Bank Exams , CAT
Job Role: Bank Clerk , Bank PO

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Q:

The total number of judges of the International Court of Justice is

A) 10 B) 12
C) 15 D) 18
 
Answer & Explanation Answer: C) 15

Explanation:
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Filed Under: World Organisations

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