Questions

Q:

What are the various ways to measure the effectiveness of an advertising campaign?

Answer

The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor. The mathematical equation for measuring the effectiveness of an advertising campaign is:


Advertising campaign effectiveness = Revenue + Return on investment (ROI)


There are various ways to measure the effectiveness of advertising campaigns:


         - Conducting a survey after the campaign ends


         - Proportionate increase in the sales of that particular product/service


         - More customers calling to a toll-free and prescribed lines


         - Redemption of coupons and vouchers


         - Increased footfalls in the store to purchase product/service


         - Increased click on the company’s website  

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Q:

The most populous city in the world is  ?

A) Tokyo B) Paris
C) Peking D) London
 
Answer & Explanation Answer: A) Tokyo

Explanation:
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Filed Under: Famous Places
Exam Prep: AIEEE , Bank Exams , CAT
Job Role: Bank Clerk , Bank PO

5 2606
Q:

Which interrupts has the highest priority?

Answer

TRAP has the highest priority


there are 2 types of interrupts external and internal. NMI has highest priority among all external interrupts, TRAP has highest priority among all internal interrupts. 

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Subject: Hardware

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Q:

The force that keeps a body in a circular motion called 

A) the centripetal force B) the centrifugual force
C) the frictional force D) all the above
 
Answer & Explanation Answer: A) the centripetal force

Explanation:

without this centripetal force, circular motion is not possible. It acts radially towards the centre and if this force is removed there will be no circular motion but the revolving body will fly off at a tangent.

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Filed Under: Physics

4 2605
Q:

Which group 4A element has the highest ionization energy?

A) Silicon B) Tin
C) Lead D) Carbon
 
Answer & Explanation Answer: D) Carbon

Explanation:

As the ionization energies of the elements decreases down the group carbon has got the highest ionization energy in the group being at the top of the group.

Carbon is on the top of the group 4 among the given elements. Hence, Carbon has the highest ionization energy.

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Filed Under: Chemistry
Exam Prep: AIEEE , Bank Exams , CAT , GATE
Job Role: Analyst , Bank Clerk , Bank PO

1 2605
Q:

Monitoring and Controlling Process Group

What are the Project Management Processes included in Monitoring and Controlling Process Group?

Answer


    • Monitor and Control Project Work

    • Integrated Change Control

    • Scope Verification

    • Scope Control

    • Schedule Control

    • Cost Control

    • Perform Quality Control

    • Manage Project Team

    • Performance Reporting

    • Manage Stakeholders

    • Risk Monitoring and Control

    • Contract Administration


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Q:

STUFF and REPLACE are used to replace characters in a string

A) TRUE B) FALSE
Answer & Explanation Answer: A) TRUE

Explanation:

They both are used to replace characters in a string

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Q:

The total number of judges of the International Court of Justice is

A) 10 B) 12
C) 15 D) 18
 
Answer & Explanation Answer: C) 15

Explanation:
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Filed Under: World Organisations

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