Questions

Q:

The most populous city in the world is  ?

A) Tokyo B) Paris
C) Peking D) London
 
Answer & Explanation Answer: A) Tokyo

Explanation:
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Filed Under: Famous Places
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Q:

If a > b > 0, AB = a - b cm, BC = 2√ab cm, then ∠ABC is

A)  45° B)  60
C)  90° D)  120°
 
Answer & Explanation Answer: C)  90°

Explanation:
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Q:

The force that keeps a body in a circular motion called 

A) the centripetal force B) the centrifugual force
C) the frictional force D) all the above
 
Answer & Explanation Answer: A) the centripetal force

Explanation:

without this centripetal force, circular motion is not possible. It acts radially towards the centre and if this force is removed there will be no circular motion but the revolving body will fly off at a tangent.

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Filed Under: Physics

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Q:

Namrup, which was recently making news for its Urea Plant, is located in which state?

 

A) Assam B) Chhattisgarh
C) Bihar D) Uttarakhand
 
Answer & Explanation Answer: A) Assam

Explanation:
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Filed Under: Indian Geography
Exam Prep: Bank Exams

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Q:

What is the gram formula mass of K2CO3?

A) 147 B) 138
C) 129 D) 116
 
Answer & Explanation Answer: B) 138

Explanation:

The gram formula mass of a compound is nothing but the molar mass.

The molar mass of K2CO3 (Potassium Carbonate) is given by

Atomic weights of individual elements are

 

K (Potassium) = 39 g

C (Carbon) = 12 g

O (Oxygen) = 16 g

 

Hence, that of K2CO3 = 39(2) + 12 + 16(3)

= 78 + 12 + 48

= 138.

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Filed Under: Chemistry
Exam Prep: AIEEE , Bank Exams , CAT , GATE
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Q:

How would you design and promote an advertising campaign?

Answer

An advertisement campaign must comprise of the following:


      - A solid marketing plan


      - Advertising budget


      - Media buying and planning


      - Choosing the right target audience


      - Selection of relevant advertising medium


      - Consistency in campaign theme 


      - Frequency 

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Q:

What are the various ways to measure the effectiveness of an advertising campaign?

Answer

The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor. The mathematical equation for measuring the effectiveness of an advertising campaign is:


Advertising campaign effectiveness = Revenue + Return on investment (ROI)


There are various ways to measure the effectiveness of advertising campaigns:


         - Conducting a survey after the campaign ends


         - Proportionate increase in the sales of that particular product/service


         - More customers calling to a toll-free and prescribed lines


         - Redemption of coupons and vouchers


         - Increased footfalls in the store to purchase product/service


         - Increased click on the company’s website  

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Q:

Which of the statements given below are correct?

A) Australia won the 2016–17 Men's FIH Hockey World League Final.

B) Garbiñe Muguruza won the Tennis 2017 Cincinnati Masters Women's Singles.

C) In 2017 Pro Kabaddi League, Sandeep Narwal played for Puneri Paltan.

 

A) Only C B) Both A and C
C) Both B and C D) None of these
 
Answer & Explanation Answer: D) None of these

Explanation:
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Filed Under: Sports
Exam Prep: Bank Exams

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