Questions

Today, internet plays a pivotal role in both B2B and B2C space. Internet advertising helps the company to reach a large target audience in a small budget and also is easily measurable. It’s highly effective in creating and increasing brand awareness on a whole for any product/service.

The following are the various ways to measure the effectiveness of online advertising:

•      Downloading of brochures/contact forms


•      Completing a transaction on Shopping cart section of the website


•      Subscription to newsletter/webinars


•      Online enquiry about the product/service through company’s email address


•      Google analytics


•      Web analytics  

Stratification as actually the settling down of sediments with different properties to form layers/strata over years. Stratification especially occurs on the bed of water bodies such as oceans.

Stratified sedimentary rocks are used to study the ecological conditions over previous years/eras.  

The other choices like Windstorms, Glacial Ice and Stream water are mediums which sediments are transported.

IDBI Bank has launched 'Project Nishchay' in partnership with The Boston Consulting Group (BCG) to accelerate its turnaround programme and improve financial performance.