Questions

Q:

What is Inbound and outbound marketing?

Answer

Inbound Marketing :


     Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospect's attention.


1. Communication is interactive and two-way.


2. Customers come to you via search engines, refferals and social media


3. Marketers provide value


4. Marketers seek to entertain and/or educate


5. It is a cheaper way of marketing


6. It is the new trend in marketing


7. People are more in control of what information they receive and how


 


Outbound Marketing


    In Outbound marketing the company contacts the customer through a message. It uses offline methods such as trade shows, mails to customers and calling customers.


1. Communication is one-way.


2. Customers are sought out via print, TV, radio, banner advertising and cold calls.


3. Marketers Provide little to no added value.


4. Marketers rarely seek to entertain or educate.


5. It is expensive compared to inbound marketing


6. It is one of the traditional methods of marketing.


7. In outbound marketing company is in control.

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Q:

Who Invented Modern Frequency Modulation FM Radio ?

A) Peter Durand B) Percy Shaw
C) Edwin H. Armstrong D) Leo Hendrik Baekeland
 
Answer & Explanation Answer: C) Edwin H. Armstrong

Explanation:
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Filed Under: Inventions

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Q:

Name the two Indian companies that have been named in the list of world's most ethical companies by American think tank Ethisphere Institute.

A) Dabur and Tata B) Mahindra and Tata
C) Patanjali and Dabur D) Tata Steel and Wipro
 
Answer & Explanation Answer: D) Tata Steel and Wipro

Explanation:
      • Two Indian companies, Tata SteelBSE and Wipro have been named in the list of world’s most ethical companies by American think tank Ethisphere Institute.
      • Ethisphere honors those companies who recognize their role in society to influence and drive positive change in the business community and organizations around the world.
      • In 2017, 124 honorees were spanning five continents, 19 countries, and 52 industry sectors.
      • Wipro is one of the two information technology companies named in the list, the other being Xerox Corporation.
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Filed Under: General Awareness
Exam Prep: GRE , GATE , CAT , Bank Exams , AIEEE
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Q:

Which of the following statements about GDP is correct?

A) Nominal GDP values production at constant prices, whereas real GDP values production at current prices. B) Nominal GDP values production at market prices, whereas real GDP values production at the cost of the resources used in the production process.
C) Nominal GDP consistently underestimates the value of production, whereas real GDP consistently overestimates the value of production. D) Nominal GDP values production at current prices, whereas real GDP values production at constant prices.
 
Answer & Explanation Answer: D) Nominal GDP values production at current prices, whereas real GDP values production at constant prices.

Explanation:
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Filed Under: Indian Economy
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Q:

Who wrote Das Kapital?

A) Max Weber B) Karl Marx
C) Adam Smith D) Vladmir Lenin
 
Answer & Explanation Answer: B) Karl Marx

Explanation:

Das Kapital, one of the major works of the 19th-century. Economist and philosopher Karl Marx (1818–83), wrote, in which he expounded his theory of the capitalist system, its dynamism, and its tendencies toward self-destruction.

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Filed Under: Books and Authors
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Q:

Smasher is associated with which of the following sports?

A) Hockey B) Foot ball
C) Volley ball D) Boxing
 
Answer & Explanation Answer: C) Volley ball

Explanation:
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Filed Under: Sports
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Q:

I go around and in the house but never touches the house. What am I?

Answer

Te Sun.


From the time rising it goes around the house upto sunset, but never touches the house.

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Q:

First woman Governor of Kerala?

A) Sheila Dikshit B) Fathima Beevi
C) Sarojini Naidu D) Jyothi Venkitachalam
 
Answer & Explanation Answer: D) Jyothi Venkitachalam

Explanation:

Jyothi Venkitachalam was an Indian politician who served as Governor of Kerala and Member of the Legislative Assembly of Tamil Nadu.

First_woman_Governor_of_Kerala1557552474.jpg image

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Filed Under: Indian Politics
Exam Prep: AIEEE , Bank Exams , CAT
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